I help established & emerging brands get the most out of their owned social media & content channels.
Every brand has a great story to tell…
are you telling it well?
Are you struggling to build & maintain audience engagement?
Have your owned media channels stopped growing?
Are you sharing your brand story confidently & consistently?
Is your revenue taking a hit?
I can help!
Diagnose challenges with your audience relationship.
Build a deeper connection with your audience.
Identify your strongest assets and put them to work.
Align your audience conversation with overall business objectives.
Fortify your processes and personnel so you never lose touch with your audience again.
Tailor an efficient and effective strategy unique to your specific business needs.
Great fundamentals build a strong foundation…and lead to measurable success!
Foundation: The 3 C’s
Fundamentals
Goal Setting & Alignment
KPIs, Measurement, & Tools
Editorial Planning
Voice & Tone
Visual Identity
Content Development
Workflows
Community
The Mirek Method™
Core Services
Content
Strategy
Identify your strongest assets & use them to tell your story.
Command your owned media channels top to bottom.
Social Media
Strategy
Use the largest and best megaphone available to find and connect with your audience.
Re-energize your current social media efforts.
Org & Process
Design
Define departmental functions, roles, responsibilities & structure for maximum efficiency.
Search & source the best people.
Happy Partners
About Kristin Mirek
I have been playing in the digital media space since before it was a “thing” - working with traditional entertainment platforms, ISPs, websites, start-ups - you name it, I probably did it. I have a few platinum records, met Mr. Moviefone, built several multi-million follower social and YouTube channels, won some industry awards, and even helped bring SpongeBob SquarePants to Broadway (and I have the Playbill to prove it!) Through it all, I’ve built incredible teams who excelled at the fundamentals, telling more engaging stories on behalf of our brands and businesses in the process.
Prior to hanging out my consulting shingle, I served as Nickelodeon’s Senior Vice President of social media and digital video strategy, where I was instrumental in sustaining Nick’s run as the #1 kids’ television network and building brand relevance for a new generation.
Currently residing in the Fairfax district of Los Angeles with my husband and daughter, I am also an alumna of UCLA and proud Double Bruin (’91 & ’04), holding an MBA from The UCLA Anderson School of Management and a BA in History with a Business Emphasis. Go Bruins!
Get in touch.
If your brand is in a pivot, you need fresh eyes on your current social and content strategy, or you are looking for help expanding into a new channel or platform, we should talk!